Our company produces _________________________ and we offer control panels to provide a complete package. They're a necessary headache. We need them, but they’re not our core product. We don't continually optimize their design or production, and don't effectively use them as an additional marketing tool.

It'd be great if we could easily adapt our control panels at will. If we could lead market change with our panels, we could use them as an additional marketing tool, but we can't, and we don't, so we just keep doing what we've been doing.

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